Data-Driven Mobile Marketing
Mobile marketing is the ideal solution for agencies looking for ways to achieve higher marketing results for their clients. Created from a marketing perspective, the Eikon Platform is robust, scalable and easy-to-use. We’ll have you up and running in minutes!
The mobile medium represents an appealing opportunity that enables you to reach a pool of consumers that is growing by the hour, everyday, everywhere. Offer your clients a full range of advertising solutions that span print, radio, television … and now mobile!
- Capitalize on This Emerging Opportunity
- Use Targeting & Segmentation to Identify & Convert High-Value Customers
- Leverage Mobile Interactions to Improve Customer Experience
- Engage, Analyze & Iterate at Every Level
Test, analyze, then retest to get the right customers to complete the desired action on your client’s website — it’s not magic, it’s data analysis.
- Leverage Our Infrastructure & Expertise
- Fully Customize Platform to Your Brand
- Tailor to Fit any Size Campaign or Project
- Flexibility to Create Your Own Pricing Points
- Wholesale (volume) Text Credits & Keywords
- Mobile Analytics to Track Activity
- Phone, Email or Live Chat Support
- 24/7 Knowledge Base Included
- Online Video Tutorials & Training
Create mobile marketing interactions to build lasting customer loyalty. Increase your service offerings (and revenue), while providing a better way to engage your target audience.
- Emotionally Connect with Your Audience
- Create a Cohesive Brand Experience Across all Touchpoints
- Boost Consumer Acquisition and Retention
- Couple Engagement with Real-Time Mobile Analytics
We have made it easy and affordable for small businesses to take advantage of the most powerful mobile marketing tools once reserved only for large corporations.
What is the Conversion Gap?
The conversion gap is the vast, perplexing distance between placing advertisements that reach your clients ideal customer and getting them to take action.
Mind the Gap
We don’t have to remind you that often the perfect customer may not make it through your funnel and over that gap. There are numerous opportunities along the way to change paths and drop-off.
We Can Help
With our mobile solutions, you can now reach your target audience where they are. We help you reach your clients ideal customers directly on their mobile devices, and close the conversion gap through relentless mobile micro-targeting.
Technology for Agencies
Brands rely on advertising agencies to advise them on the most effective way to market. But where are the best audiences? What creative will have the most impact? How can audiences be addressed across channels in a consistent manner so retargeting and campaign workflows are effective? In the shifting landscape of today’s connected consumers guesswork is no longer sufficient.
As of January 2014:
- 90% of American adults have a cell phone
- 58% of American adults have a smartphone
- 32% of American adults own an e-reader
- 42% of American adults own a tablet computer
In the book The Mobile Mindshift, by Forrester Research this trend is defined as “the expectation that any desired information or service is available, on any appropriate device, in context, at a person’s moment of need,” the mobile mind shift is about more than apps and the mobile Internet—it’s about truly discerning what consumers want and understanding the fact that if those same consumers don’t get it on their terms, they’ll blithely move onto the competitor.